Georgetown Cupcake Identity

Georgetown Cupcake was founded by sisters Katherine Kallinis and Sophie LaMontagne. Katherine and Sophie traded careers in fashion and private equity to pursue something a little sweeter—their passion for artful cupcakes. Both lifelong bakers, inspired by their grandmothers, Katherine and Sophie opened Georgetown Cupcake in February 2008 as DC's first and only cupcakery. Today, Georgetown Cupcake has grown from a modest little storefront in Georgetown, DC to a national phenomenon with a hit TV show on the TLC Network and a critically acclaimed book.

• credits

• Arvi Raquel-Santos // Design Director and Creative Lead
• Robert Kellerman // Creative Director
• Work completed at Weymouth Design